OTHER NEWS - July 17, 1991
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Spiderman Visits NYSE: Spiderman swooped down onto the floor of the New York Stock Exchange in a bid to turn his publisher, Marvel Entertainment, into a hot stock. To boost the initial stock offering of his parent company, the nimble crime-fighter in the distinctive red-and-blue costume leaped into the trading areas before the opening bell to the cheers and applause of traders. Their enthusiasm carried over into the trading session, where Marvel Entertainment Group Inc. was one of the most active issues and surged to close at $18.625, compared to an initial offering price of $16.50. Marvel expects to raise up to $82.1 million in the stock offering to reduce the company’s bank debt.
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