MARKETING

Saatchi & Saatchi Boosts Profit by 69%: The British advertiser reported the climb but refrained from restoring dividend payments because of the recent boardroom struggle that trimmed its top management ranks. Chief Executive Charlie Scott said at a news conference that the chance of achieving group operating margins of 10% by 1995--the firm’s target--now appears remote. Margins from continuing businesses rose to 5.7% from 3.9%. Pretax profit for 1994 leaped to $51.38 million from $30.45 million in 1993, its first year in the black for five years.